Swedish technology publication Techtidningen asked eight Swedish technology leaders which AI services they rely on. Its guide names 24 tools, with the supplied article excerpt detailing several leaders’ choices and uses.
One respondent describes using Claude Code through text messages to request tasks such as drafting emails, building websites, fixing bugs and rescheduling calendar events. Others describe using voice input for faster writing and Claude for product development and presentations. One says marketing materials, including templates, approved customer cases and product descriptions, are added as skills to produce presentations.
Lovable is described as a tool for prototyping features and building websites, connected to HubSpot CRM. The excerpt says it can also manage ads on Google, YouTube, Instagram and Facebook, and suggest marketing actions. The respondent discloses that their organization built the tool itself.
Other leaders highlight Ask Me, which analyzes customer conversations across calls, chats and emails to identify issues such as where customers get stuck during login and how many are affected. One AI expert names Microsoft Copilot, Claude and Midjourney among their preferred tools, citing Copilot’s Microsoft 365 connections, Claude as a complementary service, and Midjourney for image creation.
The article presents these as individual leaders’ experiences and preferences; the excerpt does not provide a complete list of all 24 tools.
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